CHM Upholds Its Commitment to a Professional Hotel Brand, Delivering Exceptional Experiences

About
Cathay Hospitality Management

CHM Upholds Its Commitment to a Professional Hotel Brand, Delivering Exceptional Experiences

CHM is a subsidiary of Cathay Real Estate Development (2501.TW), the leading construction company in Taiwan. Its core business encompasses hotel development, operations management and brand development. The company owns 3 major brands including HOTEL COZZI, MADISON TAIPEI HOTEL and Courtyard by Marriott Taipei Downtown, along with the Cozzi Café coffee business. It operates 7 hotels and 2 cafés across Taiwan, strategically located in key metropolitan areas such as Taipei, Taoyuan, Tainan, and Kaohsiung.

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Glory Moments

Cathay Hospitality Management

2025

Madison Taipei Hotel has joined Marriott International and been rebranded as “Madison Taipei, a Tribute Portfolio Hotel

Cathay Hospitality Management

2022

"HOTEL COZZI Blu,"in collaboration with Yokohama Hakkeijima Sea Paradise Xpark, introduces the only high-end ocean-themed overnight experience in Taiwan, Blu Night.

Cathay Hospitality Management

2020

The company launches Taiwan's first "Chiao-Hu Wonderland" in collaboration with Japan's Benesse, themed around ocean exploration.

Cathay Hospitality Management

2019

In April, "HOTEL COZZI Ximen Tainan" partners with Cartoon Network to launch Taiwan's only Cartoon Network-themed hotel experience, featuring popular characters from Adventure Time, The Powerpuff Girls and We Bare Bears.

Cathay Hospitality Management

2018

CHM, for the first time in its role as a hotel management consultant, collaborates with the world's largest hotel brand, Marriott International, to create the "Courtyard by Marriott Taipei Downtown." The hotel officially opened in December of the same year in the heart of Taipei.

Cathay Hospitality Management

2014

The second self-developed brand, "MADISON TAIPEI HOTEL," is established.

Cathay Hospitality Management

2013

The first location, "HOTEL COZZI Minsheng Taipei," opens, marking the debut of CHM's first self-developed brand, HOTEL COZZI. It currently operates 5 locations.

2025

2022

2020

2019

2018

2014

2013

Committed to Becoming the Preferred Hotel and Workplace Choice for Customers, Employees and Owners

Experience
Consultant Team

Committed to Becoming the Preferred Hotel and Workplace Choice for Customers, Employees and Owners

To offer exclusive experiences for loyal customers, CHM established the "AMAZZING CLUB" satisfaction program in 2017. The program aims to enhance brand value and member services through diverse reward offerings, creating an integrated membership ecosystem that blends both online and offline experiences. As of 2024, the program has nearly 400,000 members. The use of points has been expanded through partnerships with restaurants, retail channels and other industries, broadening the opportunities for points redemption across various aspects of daily life, including food, clothing, housing, transportation, education and entertainment. This strategic approach to points utilization has played a key role in driving the growth of new business opportunities. The company provides high-quality services that encourage customers to return to its hotels. In Taiwan's highly competitive hotel market, CHM has successfully built strong hotel brands, generated significant profits and continues to promote sustainable development and talent cultivation. This success is rooted in a clear vision and exceptional professional service.

The company provides high-quality services that encourage customers to return to its hotels. In Taiwan's highly competitive hotel market, CHM has successfully built strong hotel brands, generated significant profits and continues to promote sustainable development and talent cultivation. This success is rooted in a clear vision and exceptional professional service.

The management team at CHM is highly experienced, overseeing every detail through comprehensive management strategies to maximize profits.On the global sales front, we utilize a seamless reservation and distribution system, supported by a robust accounting system, to efficiently manage every revenue stream. With over 10 years of experience in hotel operations and abundant resources, we offer professional, personalized hotel management and consulting services to help owners achieve stable returns and become trusted business partners.

Cathay Hospitality Management

Our Service

Our Service

PROFIT WITH OUR HOTEL MANAGEMENT CONSULTING SERVICES

01

Planning

STEP

01

  • SWOT analysis
  • Competitor analysis
  • Market segmentation
STEP

02

  • ROI analysis
  • Capital strategic planning
STEP

03

  • Product development & positioning
  • Market entry strategy
  • Strategic marketing planning
STEP

04

  • Company registration consultancy
  • Hardware & amenity planning
  • Industry talent analysis
STEP

05

  • Codes & regulations consultancy
  • Interior & landscape design consultancy
  • Mechanical & electrical planning
STEP

06

  • Hotel license application

02

Pre-opening

Operation Management

  • Operation guideline
  • Company policy guidebook
  • Employee handbook
  • Standard operation procedure
  • Equipment procurement
  • Hospitality property management software

Human Resource Management

  • Staff training service
  • Internal training & workshops
  • Staff deployment & staffing
  • Pre-opening manpower assistance & consultancy

Marketing & Communication

  • Brand management & collateral design
  • Strategic marketing campaign planning
  • Marketing budget planning
  • Loyalty program
  • Strategic partnership

Finance Management

  • Capital planning
  • Investment planning & evaluation
  • Finance staff training
  • Business license & regulation consultancy
  • Finance management guideline & charts

03

Management

Management

  • Revenue management
  • Operation management
  • Central reservation system
  • IT management
  • Product development
  • Room & housekeeping management
  • Restaurant & hygiene management
  • Service quality management
  • Fire & safety management
  • Hardware management

Finance

  • Internal auditing
  • Annual budget planning
  • Financial report analysis
  • Budget control & analysis
  • Financial consolidation
  • Capital investment planning
  • Tax planning consultancy

Marketing

  • Brand development and marketing strategy
  • Digital & social media marketing
  • Brand extension strategy
  • Mystery guest program
  • Crisis management

Human Resource

  • HR policies initiative & induction
  • Recruitment & talent management
  • Training & development
  • Continuous learning program

Brand Introduction

Business
Performances

CHM is actively expanding its brand portfolio, enhancing brand value and service scope, and continuing to innovate and improve its competitiveness to build a thriving tourism ecosystem.

I'M READY TO SCALE WITH CHM
Cathay Hospitality Management
HOTEL COZZI
Minsheng Taipei
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Cathay Hospitality Management
HOTEL COZZI
Zhongxiao Taipei
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Cathay Hospitality Management
COZZI Blu
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Cathay Hospitality Management
HOTEL COZZI
Ximen Tainan
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Cathay Hospitality Management
HOTEL COZZI
Zhongxiao Taipei
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Cathay Hospitality Management
Madison Taipei, a Tribute Portfolio Hotel
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Cathay Hospitality Management
Courtyard by Marriott Taipei Downtown
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